Should we make the investment?

Should we make the investment?

Whether it's a budget, a build, or a deal, everyone agrees the case looks strong, but nobody has checked it with a single customer.


In one session, we'll identify the assumption that could change the decision and design a quick test to validate it before you commit.

In one afternoon together, we map your riskiest assumptions and design the tests that prove what matters, before you invest a thing.

A workshop to test the investment case before you sign


Together, we break down the case, separate what's known from what's guessed, and design the smallest test that could prove it wrong.


The outcome is a safer way to sign off. Spend a little to test now, and release the rest when the evidence is in.

Frame the commitment

What are we signing off on, how much is at stake, and when?

REQUIREMENTS

The decision and date

What the money or deal buys

What happens if we're wrong

Who has to sign

Check what's assumed

What does everyone believe, and has anyone actually checked?

REQUIREMENTS

What the case depends on

Known versus guessed

How much rides on each

The one that decides it

Know before you sign

What's the smallest test we could run to change our minds?

REQUIREMENTS

Test the riskiest assumption first

Agree what result means go

Keep the cost small

Release money on evidence

What you leave with

What you leave with

The assumptions behind your case, and the one that matters most

A quick test to check it before you sign, costed and scheduled

A staged sign-off, with a small amount to test now and the rest released on evidence

The result that means go, and the result that means stop, agreed before the test runs

An owner and a date, so the evidence is in before you sign

Experiment Jam Agenda

A 3-hour remote session, facilitated by Future Foundry's experimentation experts.

9:00

Welcome and introductions

9:10

Overview of the investment and the sign-off date

9:30

Understanding what the case depends on

10:45

Break

11:00

Separating what we know from what we're guessing

12:00

Planning a test to run before you sign

12:25

Wrap-up and next steps

Experiment Jam Agenda

A 3-hour remote session, facilitated by Future Foundry's experimentation experts.

9:00

Welcome and introductions

9:10

Overview of the investment and the sign-off date

9:30

Understanding what the case depends on

10:45

Break

11:00

Separating what we know from what we're guessing

12:00

Planning a test to run before you sign

12:25

Wrap-up and next steps

Experiment Jam Agenda

A 3-hour remote session, facilitated by Future Foundry's experimentation experts.

9:00

Welcome and introductions

9:10

Overview of the investment and the sign-off date

9:30

Understanding what the case depends on

10:45

Break

11:00

Separating what we know from what we're guessing

12:00

Planning a test to run before you sign

12:25

Wrap-up and next steps

"We used to rely on gut feel and internal debates. Now real customer data shows us exactly what works, helping us avoid wasted investment and costly mistakes."

Marni Allen

Senior Director, Walgreens Boots Alliance

"We used to rely on gut feel and internal debates. Now real customer data shows us exactly what works, helping us avoid wasted investment and costly mistakes."

Marni Allen

Senior Director, Walgreens Boots Alliance

We help corporations de-risk new ideas, get them to market faster and make better investment decisions through structured experimentation.

@2026 Future Foundry Group Ltd, All Rights Reserved

We help corporations de-risk new ideas, get them to market faster and make better investment decisions through structured experimentation.

@2026 Future Foundry Group Ltd, All Rights Reserved

We help corporations de-risk new ideas, get them to market faster and make better investment decisions through structured experimentation.

@2026 Future Foundry Group Ltd, All Rights Reserved

We help corporations de-risk new ideas, get them to market faster and make better investment decisions through structured experimentation.

@2026 Future Foundry Group Ltd, All Rights Reserved

We help corporations de-risk new ideas, get them to market faster and make better investment decisions through structured experimentation.

@2026 Future Foundry Group Ltd, All Rights Reserved